Amazon, including a lot of other eCommerce brands, has been in a deep puddle ever since the spread of Corona Virus in December 2019. Currently, the USA has 9,86,000 active COVID-19 cases in the country. With no cure in sight,
Category: Amazon
COVID-19 Pandemic: Pressure looms on eCommerce, but can it deliver?
According to the consulting and research firm Technomic, 52% of consumers are avoiding crowds. 32% are leaving their house less often because of coronavirus. The stock market too has become increasingly volatile. We already know from our last blog on COVID-19
Amazon Buy Box: Why Is It Important And How To Win It?
Amazon Buy Box is the little box on the right of your product listing page that allows you to add the product to your cart. In hindsight, it allows the customers to make an instant purchase of your product. Did
Corona Virus: How is it affecting the sales in the eCommerce Sector?
The Curious Case of Corona Virus (COVID-19): In December 2019, when the first outbreak of Corona Virus (now COVID-19) was reported In China, no one knew how bad it would get. Because the symptoms are extremely similar to the one
Amazon Choice/Bestseller: How To Become An Amazon Badges Expert
Amazon Choice and Amazon Bestseller are two Amazon Badges that are given to the products on the eCommerce platform to particular products and sellers. So, how do these listings work, and how do you get your hands on one of
Amazon A10 Algorithm Update: What’s New And What’s Not?
Amazon rolled out the updated version of A9 earlier this year, and many are calling it A10. While there has been no official announcement, as most of the factors still remain the same, there have been some significant changes nevertheless
Amazon EBC: What Is Enhanced Brand Content And How Does It Help?
Amazon EBC or Enhanced Brand Content allows you to add more content about your products in an attractive manner. Photos or videos are often used to lure customers in as well as help them become more familiar with your product
How Does Content Optimization On Amazon Work?
In the last blog, we learned about why Keyword Researching was important. In this blog, we will understand how that research is used for product and content optimization. The subtle difference between product optimization and content optimization is that the
The Importance Of Keyword Research In SEO Marketing
Keyword research is the most important part of any E-commerce platform, as they are the ones that define the algorithms of each website. Keywords are intended to act as shortcuts that sum up an entire page. They form a part
Amazon PPC-The Subtle Art Of Understanding Amazon Sponsored Ads
Amazon PPC or Amazon Pay Per Click, as the name suggests, is an advertising method where an advertiser pays only for the advertisement that a potential buyer “clicks.” Amazon PPC needs to be studied thoroughly, before a campaign is created,
