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Amazon Versus The Pandemic: Coping With COVID-19

Amazon, including a lot of other eCommerce brands, has been in a deep puddle ever since the spread of Corona Virus in December 2019. Currently, the USA has 9,86,000 active COVID-19 cases in the country. With no cure in sight, the eCommerce companies are trying their best level up to do some damage control. Here’s looking to a few ways Amazon is tackling these issues to help with their customers and sellers.

In their own words, Amazon is:

  • Increasing the capacity for grocery delivery from Amazon Fresh and Whole Foods Market as quickly as possible.
  • We enhanced cleaning at all Whole Foods Market stores and now open one hour early for customers who are 60+ years old in the U.S. (70+ years old in the UK).
  • Customers ordering delivery from Prime Now, Amazon Fresh, and Whole Foods Market can select “unattended delivery” during checkout if they prefer not to come into contact with others.
  • Focusing on high-priority items to ensure the fastest delivery of household staples, medical supplies, and other high-demand products coming into our fulfillment centers.
  • Vigorously combating price gouging to help protect customers, help ensure fair pricing, and combat those seeking to profit off the COVID-19 crisis.
  • They are giving customers more time to return items.

It should come as no surprise, that amazon is only prioritizing household and medical items in terms of delivery. And yet, it is constantly making changes in its policies and rules to accommodate for one and all. In times like these, it is important that you are aware of the changes in the policies that Amazon implements, like restricted shipments for FBA in the USA. The important thing to remember here is that these policies are temporary, and can impact your sales if you’re unaware of them. Another thing this will help you do is to adjust your revenue. If your products aren’t being shipped, there is no point in running an ad that gets the customer to buy your product. Incidentally, you can still run ads if you want to spread brand awareness.

These days too shall pass. But until they do, let’s all help each other make the best of it. Take care, and let us know what you feel about this in the comments.

Amazon Versus The Pandemic: Coping With COVID-19

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